In this blog post, I am going to tell you the real story of the two-time Guinness World Record holder, real estate agent Ben Caballero from Dallas, Texas. I believe his story will be motivational for new agents and also for the experienced ones.
Founder and CEO of HomesUSA.com, Ben Caballero is an American entrepreneur who is the Guinness World Record holder for real estate sales. He has been in the real estate business since the age of 21. In 2018, he was the first real estate professional to surpass $2.2 billion in home sales in a year. He became a Guinness World Record holder two times. First in 2015 when he sold houses worth more than $1 billion and then in 2018 when he broke his own world record by selling 5,793 homes which in total cost $2,270,911,643 in a single year.
Ben is one of the top Realtors in the USA and much of his success is because of the new technology he developed. The online home builder sales platform that he created streamlines the MLS listing and marketing process for builders and charges a flat-fee alternatively to a sales commission. Similarly to other agents, Ben also has a sales strategy. But differently from them, he targets only new home builders, and also his cloud-based platform strengthens his business.
As a result, technology is allowing him to do what he does. He gets credits from every single sale as he is the only name on every listing he posts on the MLS.
“Success is defined by the individual. The only barriers to success are the ones we choose to accept” – Ben Caballero
Moreover, Ben’s system connects buyers’ agents to builders. In this way, he helps builders to market their products and explains to agents what opportunities they have with builders, so both sides are satisfied. Ben’s HomeUSA.com system has made him one of the most successful real estate agents in the world. He has accelerated the process of listing and marketing. Using Ben and his innovative system helps builders sell their new homes faster.
His morning starts at 5 a.m., and he has quite a busy schedule. He tries to stay fit and exercises three times a week. I believe that his daily routine helps him be the leader in the market.
Isn’t his story motivational? Personally, such stories motivate me to get up early, take care of my daily routine, work harder, and do my best to become a leader like Ben who, besides working hard, is smart and creative.
I hope this article was interesting and helpful. If you want to know more about different technologies in the real estate business and accordingly develop your work, see the article: How to Become Famous in the Real Estate Industry
