Real estate staging is becoming a more and more popular trend in the real estate industry. Many real estate agents believe that real estate staging is one of the key factors that influences a client’s homebuying process. With the right interior design, it’s possible to shift real estate clients’ perspectives on the property.
Many real estate agents agree on this topic. As NAR research shows, 58 percent of sellers’ agents believe that buyers are more inclined to buy a property when it’s staged. Considering that 95 percent of homebuyers check the property through the internet, the first impression is very important. But opinions are divided. In this article, we will talk about the pros and cons of real estate staging.
What Is Real Estate Staging?
Real estate staging is a process through which the home is prepared for sale. The main point of home staging is to make a home more appealing for the real estate buyer to showcase the property potential. As staging proponents suggest, real estate staging increases the likelihood of a sale as well as the prices of the property.
Let’s take a look at the pros and cons of the staging process.
Pros
- According to the RESA (Real Estate Staging Association), houses that were not staged before listing sat on the market for approximately 143 days.
- The ones that were staged before listing were sold significantly faster.
- As a NAR report showcases, around 58 percent of realtors believe that real estate buyers offer more money for staged properties.
Cons
- It’s time and energy consuming – You will need to find a professional that will help you to stage the property and control the process. It will take time. Often, this time is significant in real estate deals.
- It costs money – Staging a house without knowing when or if it will be sold, is a risk and many real estate agents validly question if it’s the right approach.
- Some say real estate clients want to see how properties look without the background elements stealing attention from the actual space.
- Staging is tricky because people have different tastes. Some won’t like the interior design of your staging.
What Can You Do?
DIY staging is also something you can consider. Think about the time and energy you will put in it, and decide for yourself if it’s something that is worth it. Here are some simple tips for staging:
- Consider lighting
- Take a look at the furniture placement
- Declutter
Interested in real estate photography? Check out our blog REAL ESTATE PHOTOGRAPHY: HOW TO TAKE PHOTOS OF YOUR REAL ESTATE LISTINGS AND MARKET THEM EFFECTIVELY
